Work - Cumberland Marketing

Video

CM Stories

Storytelling is our passion. In a region full of individuals who inspire, create, and overcome, it’s not hard to find stories worth sharing. This video series highlights those special people who represent the heart and soul of our communities. These aren’t our clients – they’re people we admire and want the world to know more about.

Campaign

Tri-Cities Airport

With a brand-new logo at the forefront, we developed a new, modern website, updated commercials, and a more active social media presence for Tri-Cities Airport. Each of these elements play a part in our campaigns to promote the airport to local travelers. This ongoing partnership is a rewarding way for our company to foster the tourism industry and overall economic development across our region.

Web

General Shale

General Shale is one of North America’s largest brick, stone, and concrete block manufacturers, supplying a wide variety of masonry materials for residential, commercial, and specialty architectural projects. With locations across the United States and Canada, corporate marketing employees were overwhelmed with requests for General Shale-branded products. Our team streamlined the process by creating a website that General Shale employees could use to purchase and ship products around the world.

Video

NETWORKS

NETWORKS Sullivan Partnership, an economic development entity in Sullivan County, Tennessee, approached us to create a video showcasing the best attributes of our region, not once, but twice, with the most recent video releasing in 2018. For this feature video, our team traveled from one end of the county to the other capturing footage of every important landmark, sport, outdoor adventure, and festival.

Video

Eastman Specialty Plastics

Tradeshows are an important platform for companies to showcase products, connect with influential collaborators, and explore new ideas. When global specialty plastics provider Eastman Chemical Company was preparing to attend NPE – a premier plastics industry event – it needed a video for its booth that would highlight its portfolio of groundbreaking materials.

Campaign

#Unsmokeable

#UNSMOKEABLE is a movement led by the Sullivan County Regional Health Department to encourage youth in Sullivan County, Tennessee, to live tobacco-free. Choosing to be #UNSMOKEABLE means making a commitment to living a strong and healthy life, free from using tobacco or products containing nicotine.

Video

Mycroft Signs

Mycroft Signs is a full-service sign company with more than 25 years of experience utilizing cutting edge technology to provide custom, efficient, high-quality products. Mycroft tasked us with creating a brand identity video that would showcase its innovative design and installation capabilities.

Video

Kingsport Fire Department

Each year, the Kingsport Fire Department remembers our fallen heroes with a 9/11 memorial stair climb and fundraiser that benefits the families affected by those tragic events. The department wanted to capture this emotional journey in a video to share with the community.

Video

DB Marching Band

While you may not think of marching band as a traditional sport, the Dobyns-Bennett High School Band will make you second guess that conclusion. With superior dedication and discipline, this group of talented students has taken marching band to a whole new level.

Video

Terry Kilgore

Terry Kilgore has shown tremendous leadership and tireless effort in bringing positive outcomes to the people of Southwest Virginia. As he prepared to run again for Virginia House of Delegates, 1st District, he approached us with a fun challenge: producing three 30 second television spots.