The CM Blog

Brand Strategy
Your Most Important Sales Tool: Marketing

If you want to move the needle in your sales, then the best place to start is to look closely at your marketing. Make sure that you've set a strong foundation with your marketing before diving into sales. Why? Because Marketing is your most important sales tool. Let us explain.

What is a brand identity video?
A brand identity video, or a brand story, is one of the most versatile marketing tools that a brand can have. These videos serve the purpose of giving a voice to the companies they represent.

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