The CM Blog

Brand Strategy
Your Most Important Sales Tool: Marketing

If you want to move the needle in your sales, then the best place to start is to look closely at your marketing. Make sure that you've set a strong foundation with your marketing before diving into sales. Why? Because Marketing is your most important sales tool. Let us explain.

What is a brand identity video?
A brand identity video, or a brand story, is one of the most versatile marketing tools that a brand can have. These videos serve the purpose of giving a voice to the companies they represent.
Empowering Survivors: Creating the ‘Defying Destiny’ Podcast

The Cumberland Marketing team documents their collaborative efforts as they navigate the challenges of graphic design, video production, and traveling across the country to align their mission with Securus Technologies' vision for the new upcoming "Defying Destiny" podcast


This is just the beginning

Follow us @cumberlandmarketing to get to know the people who made these projects possible.