A love of adventure and great WiFi connection. Sound like a perfect match? We thought so, too. OTR is enthusiastic about providing wireless services to anyone, anywhere. With their mobile hotspot, you’re never out of range to connect with your friends and family. We translated this passion into a crisp redesign of their logo and visual identity. The new branding draws inspiration from connectedness — all points lead to a core focus. This translated across all deliverables from web design, digital strategy, and video production.