Project Description

The Story

The City of Kingsport requested a video to be featured on social media channel OneKingsport highlighting the Kingsport Fire Department. With September 11th coming up, Cumberland Marketing had an idea.

The Result

Our video team rode with these men and women in their fire engines, followed them during their training, and caught a glimpse of what it means to be a firefighter in Kingsport, Tennessee. On September 11, emergency responders from all across the Tri-Cities gathered in Kingsport for a Memorial Stair Climb. Our team climbed with these men and women.

We were able to create a powerful, meaningful video that resonated with communities across the nation on social media.